http://www.nogenderdecember.com

"Kids should be free to decide which toys interest them, without being informed by gendered marketing that something is ‘for them’ or ‘not for them’. Gendered marketing limits our children’s right to determine their own idea of fun! Play Unlimited hopes to raise parents awareness of the narrowing impact gendered marketing can have on children’s perspectives about what it is and isn’t ok to like or play with as a boy or a girl. Kids shouldn’t learn that certain toys are off limits for them because of their gender."

I think this is a great campaign! Instead of "letting boys be boys" or "letting girls be girls" I approve of "letting children be children"!

Thoughts?