Just wanted to share this brilliant idea that a friend of mine has started her small business on. Instead of spending $$$ on a maternity winter coat/jacket that is worn only for a short period of time, this insert can be added to your existing coat/jacket and can also be used post-baby for baby wearing. It's so awesome, I just had to share. I wish this came out when I was going through my pregnancies.

http://www.bridgethebump.com/