Hellobee Boards

@Cherrybee: LOL if she hadn't mentioned hair we could have figured she was promoting a weekly colon cleanse

@MrsSCB: A lot of (most?) lifestyle brands are "aspirational" though... where readers can vicariously experience a lifestyle that is beyond their reach. So I always took her site in that vein. A lot of the most successful parenting websites are also aspirational (perfectly dressed kids with a perfect family and perfect photos), and I can't really relate to those sites either.

I didn't see any statements in that link where she positioned GOOP at the mass market though? That's not really her vibe... she's always done pretty well in those upper class movie roles where she plays the aloof unattainable girl. I didn't buy her as Pepper in Iron Man as the common sense assistant to the billionaire boss! It just didn't feel authentic to me...

@Cherrybee: I disliked the name GOOP too... until I read that it's some sort of play on her initials. I wasn't a fan of other body part product names (Wii??) at first either, but I think that they tend to stick with you and be memorable.

Surprised she was able to buy it though... it must've cost a fortune! Four-letter domain names are very rare and expensive at this point...

@Cherrybee: I also thought iPad was the worst name ever... turns out that I suck at naming things, because I have to admit that the name worked out great!

@mrbee: I agree with you, but I think it's extend to more than just female owned business. I see it a lot with female bloggers and basically anyone "famous". Anyone remotely successful is immediately torn down, and I agree it happens more with women-on-women.

Anyway, in this case: I don't care about GOOP. I've never read the website, not even once. Don't care. I just like her movies, generally speaking.

I thought this encapsulates why so many people think Gwyneth is...let's just say out of touch.

http://nypost.com/2014/03/27/a-working-moms-open-letter-to-gwyneth-paltrow/

@MoonMoon: I read that earlier today. I've read plenty of interviews with Gwyneth Paltrow. When GOOP first started I read because I liked her. But then I stopped once I realized that I was definitely not her target audience. She is completely unrelatable and often sounds pretentious to me.

I have been reading about conscious uncoupling in some articles from the therapist who coined it and some others who work with couples on this and it sounds cool, like a great way to end or transition a relationship--from the way the therapists have been talking about it, I dug it, but from what I read on GOOP's page it just seemed like more posturing about how she is so much more evolved.